Coming to Sprouts · July 2026 →
Wholesale Functional Beverages
Wholesale Functional Drinks for Retail, RV Parks, Cafes & More.
Sly is a three-mode functional beverage built for stores that take their shelves seriously. Zero caffeine. Six flavors. Real ingredients. Currently in 499 Sprouts locations and shipping to retailers, RV parks, churches, hotels, gyms, and offices across the country.
Request Wholesale Pricing See the LineupWhat Sly actually is, in three sentences.
We make three drinks. Each one has one job. The ingredients are listed on the can in plain English.
BOOST helps people focus. CHILL helps people relax. DREAM helps people sleep. Six flavors split between the three modes, all built on functional ingredients that have been used for centuries — adaptogens, nootropics, and clean botanicals. None of them rely on caffeine. None of them carry more than two grams of sugar.
The category we sit in is called functional beverage. We do not compete with energy drinks, and we do not sell wellness shots. We sell intent. A customer picks a can because they want a specific feeling, not because they hope something might happen.
That is what makes Sly sell at retail. The decision is fast. The repeat is honest. The shelf turn reflects it.
Sprouts stores carrying all three modes outsold single-mode placements by 2.4x in the first ninety days. Customers buy the system, not the SKU.
Three modes. Six flavors. One Sly.
Each mode does one job. Nothing overlaps. That clarity is what makes the brand sell at retail.
For when you need to lock in. Sharper attention. Cleaner energy. No wired edge. Built on Rhodiola, Alpha GPC, and L-Theanine.
For when you need to come down without checking out. Calm. Clear. Present. Built on Ashwagandha and Valerian root.
For when the day is done. A clean exit into rest. Ready for the other side. Built on Chamomile, Magnesium, and Melatonin.
Who stocks Sly.
Sly ships to eight verticals. Each one has a wholesale program tuned to how that audience actually buys, drinks, and re-orders.
Grocery & Natural Retail
Independents, regional chains, and natural grocery. Functional set, beverage cooler, or grab-and-go endcap.
RV Parks & Campgrounds
KOAs, state park stores, RV resorts. Ambient shelf-stable, summer-season velocity, no cooler space required.
Churches & Faith Communities
Sunday fellowship, youth ministry, women's groups. A coffee alternative that respects caffeine-sensitive members.
Hotels & Hospitality
Mini-bars, lobby coolers, B&Bs, vacation rentals. The premium can guests do not see in every airport.
Cafes & Coffee Shops
The afternoon swap when customers stop ordering coffee. Sly extends your selling hours without adding caffeine.
Gyms & Fitness Studios
Pre-class focus, post-class recovery, sleep support for serious athletes. Yoga, climbing, CrossFit, Pilates.
Offices & Workplaces
Corporate stocking, co-working spaces, agencies. Three modes for three parts of the workday.
Distributors & Brokers
Regional and national distribution partners. We add new houses each quarter and route active leads.
Why Sly outsells the alternatives on the same shelf.
The simplest way to understand the category fit is a side-by-side. Energy drinks chase stimulation. Wellness shots chase a quick fix. Sly does something neither of them tries to do.
| Spec | Energy Drinks | Wellness Shots | Sly |
|---|---|---|---|
| Caffeine | 200–300mg | 100–200mg | 0mg |
| Sugar | 25–30g | 5–10g | Under 2g |
| Calories | 110–160 | 30–50 | 10 |
| Built for | Stimulation | One-shot fix | Mode shift |
| Repeat purchase | Habit / craving | Skepticism | Honesty |
| Refrigeration required | Optional | Yes (most) | No |
| Shelf life | 9–12 months | 3–6 months | 12 months ambient |
Where Sly fits in your store.
A practical map. We have placed Sly in every retail format below, and the placement that works is rarely where retailers first guess.
The most common mistake is putting Sly in the energy aisle. It does not perform there. The customer browsing energy drinks is looking for caffeine. The customer ready for Sly is browsing wellness, beverage cooler, or the natural set. We share planogram suggestions in the wholesale pack.
If you sell ___, here is where Sly fits.
The specs you need to put us on the shelf.
Everything below is standard. Larger accounts have separate terms.
After ninety days, Sprouts locations carrying all three Sly modes averaged 14 cans of sell-through per store per week. 38% of first-time buyers came back within three weeks. The highest-velocity SKU was BOOST Berry. We will share the full pilot deck on request.
Tell us about your store.
A short note is plenty. Dr. Tom replies to wholesale inquiries personally, usually within two business days.
Email Dr. TomNo spam. No drip campaigns. A real reply from a real human.
Wholesale FAQ.
The questions every retailer asks first.
What is the minimum order for wholesale Sly?
Five cases for new accounts. Distributor and chain accounts have separate terms. We confirm the exact MOQ when you submit the inquiry form.
Do you send wholesale samples?
Yes. We send a six-flavor sampler pack to qualified buyers. Mention sample request in your email and we ship within two business days.
What is the lead time on wholesale orders?
Five to seven business days from purchase order to dock. Larger orders may run longer. We give you the exact ship date when the PO is confirmed.
Does Sly require refrigeration?
No. Sly is shelf-stable for twelve months at ambient temperature. Refrigeration is optional and improves the drinking experience.
Can I sell Sly at an RV park or campground?
Yes. RV parks, KOAs, and campground stores carry Sly because the cans ship ambient and rotate well in the summer travel season. We have a dedicated wholesale program for the campground vertical.
Is Sly available through KeHE or UNFI?
We are placed with select distributors and add new ones each quarter. If you have a preferred distributor, mention them in your email and we will route the request.
Fifteen years in functional beverage and consumer health. Background in clinical nutrition. Replies to every wholesale inquiry personally. drtom@drinkonthesly.com